Jake Muller

About

Designer.
Dad. Brand
fanatic.

I'm Jake, a husband, dad and designer in Canton, Ohio. I help small businesses and nonprofits gain clarity, be remembered, and make more of an impact through design thinking and brand identity.

I also can't stop building things. Some of them are apps. Some of them are this website.

See the work
Jake grinning in a bucket hat and puffer vest, backpack straps on
the real one

Track record

Pitch decks · pre-seed & seed

17 startups

Decks for founders across space tech, AI, health, fintech and edtech, including Techstars cohorts.

A deck I designed was featured in TechCrunch

$11M

raised by founders using my pitch decks, including PierSight's $6M and Diagon's $5.1M.

  • Intrinsic Power
  • PierSight
  • Diagon
  • Little Place Labs
  • Trulytell
  • Kidato
  • Supliful
  • Waitify
  • Homegrown
  • Mendoza Impact
  • 3+ Ventures
  • We Are Here
  • Nurtur
  • Pitchtape
  • PartsTech
  • Mithril Technologies
  • Pulse Space

100+

projects completed for clients

600

new leads in one year, no ads, for a small business

$5k

added monthly revenue for a small business client

10x

ROI in the first year for a nonprofit client

16k

people at client events I branded and marketed

1M

monthly visitors to websites I've built and host

Client results as published at outstandbrand.com

The road here

  1. 2013 Bachelor of Music Cincinnati Christian University Guitar performance and biblical studies. Summa cum laude, honors in leadership.
  2. 2014–2020 Communications Pastor First Christian Church, Canton Led a church-wide brand refresh and website redesign, grew our Facebook from 1,800 to 5,700 followers, racked up 1.1 million organic video views, and ran events for up to 3,000 people.
  3. 2015–now Owner & Photographer Jake Muller Co. Portraits for families, weddings, graduates and events, in a timeless, film-like style.
  4. 2020–now Owner & Principal Outstand Brand Brand identities, logos, print, web commercials, product photography and creative consulting for businesses and nonprofits of every size.
  5. Now Contracting + tinkering Cassel Bear, plus side projects Design and web for Cassel Bear's clients by day. After bedtime: Drawl, Roger, Signaround and Bidiocy.

Off the clock

Things I'm actually good at

  • Creative ideation
  • Brand strategy
  • Business automation & APIs
  • AI implementation
  • Web solutions
  • Photography
  • Guitar
  • ADHD rabbit trails

Hover the last one. It wanders off. That's sort of the point.