Contract design & web · Canton, Ohio

Marketing that clicks.
And gets clicks.

Cassel Bear is a full-service marketing agency in Canton, Ohio. I'm on the team as a Designer & Front-end Developer, which means I design and build for their clients: brand, design and web.

Go on. It's very clicky.

000 clicks on this page, anywhere, all counted

20 yrs

of Cassel Bear in Canton

12

people on the team page (hi, I'm one)

9

services under one roof

12

brands on this page

The gig

Where the numbers people and the creative people get along.

(Their line, not mine. It's true though.)

Cassel Bear has been doing marketing out of Canton for about twenty years, for businesses across Akron, Canton and the rest of Northeast Ohio. Branding, websites, ads, SEO, photo and video, the whole menu.

The About page lists me as Designer & Front-end Developer, and that's an honest title. I design and build for Cassel Bear's clients: brand, design and web. Some days that's all three before lunch.

I also built the team an internal agency hub. Some of the thinking behind it later grew into brandeposit, a brand-management side project of mine.

The logo wall

Brands I've worked with at Cassel Bear.

Cassel Bear likes to say creative work is only as good as the outcome it creates. These are some of the outcomes: furniture makers, a hospital, a septic company that's been pumping since 1964, and most of Amish Country. Hover a card, or shuffle the deck.

12 brands, one very busy mouse

  • Rockwood Door High-end doors
  • LuxCraft Amish-made poly furniture
  • Visit Amish Country Holmes County tourism
  • Arista Wood Furniture maker
  • Bauman's Septic Services Septic pros since 1964
  • Refuge of Hope Ministries Meals, shelter and hope in Canton
  • Pomerene Community hospital, Millersburg
  • Mast Attachments Tractor attachments, Walnut Creek
  • GentleBrook Senior living and disability services
  • Staley Technologies Communications and security systems
  • Gervasi Vineyard Vineyard resort & spa, Canton
  • Hochstetler Log Homes Log homes & timbers

What the shop does

Nine ways to get clicked.

The full Cassel Bear menu. The ones tagged My lane are where you'll usually find me.

My lane

Web Design

Sites that are easy to get around and look like the brand they belong to. This is where I spend most of my time: designing the pages, then building the front end.

My lane

Branding

More than a logo. In our agency's terms, it's “how people recognize you, remember you, and decide to trust you.”

My lane

Design

Visual systems that give an idea some shape and a lot more clarity.

SEO

Search shouldn't be a mystery. Show up when it counts.

Digital Advertising

Clicks don't pay the bills. Conversions do.

Fractional Marketing

A whole marketing team without making a single hire.

Marketing Strategy

The plan behind everything else. Spreadsheet people, this one's yours.

Photography & Video

Real photos and footage that make a brand look as credible as it is.

My lane

Hosting & Maintenance

Fast, patched and backed up, so the site keeps working after launch day.

House rules

Three keys the whole shop types with.

Straight from Cassel Bear's About page. Press them. They click.

Know who you are. Be who you are.

Progress beats perfection.

Straight talk. No surprises.

Camp one

Some of us obsess over typefaces.

Guilty. That's me.

Camp two

Others live in spreadsheets.

Numbers above are set dressing, not a client's results.

Need marketing that clicks?

Go say hi to the bears.

Cassel Bear is the agency I'd send a friend to. Convenient, since I'm already there.

Visit casselbear.com 4884 Dressler Rd., Canton, OH

You've clicked 0 times on this page. Go on, the button up top is very satisfying.

Up next · iOS app · TestFlight Drawl Lo-fi doodle chat for whoever's nearby.